An Invitation-Only Friendwork

Join the Inner Circle of Retail & eCommerce’s Top 5%

Build Genuine Connections, Gain Real Vendor Insights, and Enjoy Exclusive Local Experiences.

Membership Benefits

A Membership You Can’t Buy Contribution Is the Currency

At CartStars, your insights and experiences are the true value. Join a community where authentic engagement, not payment, unlocks access 

Local Connections with Industry Leaders

Connect with retail and eCommerce leaders in your local area, building meaningful relationships that provide valuable insights and support.

Exclusive, High-Caliber Experiences

Join local and national events that inspire, from Michelin-starred dinners to wellness retreats, curated to spark collaboration and innovation.

Honest, Peer-Recommended Solutions

Get peer-driven, honest recommendations on tools and partners trusted by businesses like yours, with no sponsorship bias.

A Supportive, Agenda-Free Space

Join a judgment-free zone where you can voice challenges, test ideas, and receive candid, experience-based advice from peers.

Meat The Team

Meet the Cartstar Innovators
Shaping Retail & eCommerce's Future

Michael Villa

Director of Operations
Blenders

Brooke Cullison​

Director of Ecommerce & Media
Liquid I.V​ 

Micah Nelson

Director II, Product Management
Allbirds 

Kristine Cruz

AVP, Ecommerce
NuFACE 

Alan Quach​

Director Data and Analytics
ThirdLove​ 

Kellie Bailey

VP Ecommerce
Guthy|Renker ​  

Our Members

What they say about us

Discover what makes our community unique through the voices of our members. Hear firsthand how our services, values, and dedication have positively impacted their journeys. Their stories reflect the trust and connection we strive to build every day. 

Louis Monoyudis
Louis MonoyudisCMO, Bokksu
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Being part of CartStars has been an invaluable resource in navigating the complexities of digital marketing. It’s more than just a place to connect—it’s a supportive ecosystem where seasoned professionals share firsthand knowledge and provide actionable feedback. The collaboration here has not only expanded my network but also enriched my strategies and results. If you’re looking for industry insights and a space to elevate your e-commerce efforts, CartStars is where you want to be.
Julie Suarez
Julie SuarezVice President of Customer Experience, Honest Paws
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Being a part of CartStars has been an incredible experience. The opportunity to collaborate with other e-commerce leaders, share ideas, and learn from each other's successes has been invaluable. It’s more than just a support group—it’s a community focused on growth, innovation, and continuous learning. The knowledge exchange here empowers us all to elevate our businesses to the next level.
 Chris Pagoria
Chris PagoriaEcommerce Sales Director, Skratch Labs
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CartStars has been a breath of fresh air when it comes to virtual community building and networking in general. Void of a sea of vague recommendations the CartStars community is made up of individuals who are truly committed to helping you succeed and are willing to offer detailed support and suggestions to a broad range of e-commerce topics
Katya Belakovskaia
Katya BelakovskaiaDirector of Global Marketing, RoC Skincare
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Cartstars is an invaluable think tank of knowledge where you can gain real actionable insights from your peers. Those that are in similar industries and doing similar things, so they have a unique understanding of the real problems that you face vs. theoretical insights.
 Bobby Reger
Bobby RegerHead of Ecommerce, Odeko
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CartStars is not only an amazing community to connect with other retail and eCommerce leaders in person & online to form meaningful connections, but also an immense source of knowledge, information, and opportunities that have provided me with a number of unique and impactful experiences.
 Rashana Trim
Rashana TrimOnStar eCommerce Head of Merchandising, General Motors
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Cartstars has been invaluable in helping me build a network of like-minded professionals after moving to a new city. Since Chicago isn’t typically a retail hub, Cartstars has connected me with others in my industry, providing the support and connections I needed.
 Niva Singer
Niva SingerDirector of Digital Product, MUD\WTR
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Cartstars has been a supportive space for me to connect with other eCommerce leaders, with none of that conference fluff! The honest vendor and strategy feedback has been instrumental in how I shape my priorities.

To become a member of CartStars, you must meet the following criteria:

  • Executive Level: You must be a Head of level or above within your organization (e.g., VP, Director, or C-Suite).
  • Full-Time, In-House: You must work full-time and in-house on the brand side, meaning you are not a consultant, agency employee, or on the SaaS/service provider side.
  • Brand Revenue: The brand you work for must generate a minimum of $10 million in annual revenue.

We accept a diverse group of leaders from various functions across retail and eCommerce, such as marketing, operations, technology, finance, and more. We believe that varied perspectives create richer conversations and deeper insights.

There is no fee to join CartStars. At the core, we are a knowledge and insight-sharing community. Our true currency is contribution—members are expected to actively participate, share their expertise, and engage with the community. This is what allows CartStars to thrive as a space for genuine connections and valuable peer-to-peer learning.

Contribution at CartStars can take many forms, whether big or small. It could be as simple as answering a quick question or offering a tip once a month. You can also contribute by introducing vendors you’ve worked with and can recommend, sharing job opportunities or making introductions, and bringing in new members who fit our ethos. Anything that helps drive the community forward—whether it’s sharing insights, resources, or connections—is valuable.

At CartStars, members earn Stars for their contributions to the community. The more you contribute—by sharing insights, offering recommendations, or connecting fellow members—the more Stars you earn. Members with high levels of contribution can unlock exclusive experiences, such as retreats, private events, and other premium benefits. Contribution is not only appreciated but rewarded in meaningful ways that enrich your membership experience.

FAQ's

Frequently asked questions

Discover what makes our community unique through the voices of our members. Hear firsthand how our services, values, and dedication have positively impacted their journeys. Their stories reflect the trust and connection we strive to build every day.Â